Do you know how to log in to and manage your business’ social media accounts? It seems like it should be straightforward, right? But what often starts simply – an employee or agency sets up the company’s Facebook page – can quickly snowball into a tangled web of logins, passwords, and access permissions. Within a […]
Category: Digital Advertising
Facebook Advertising: The power of Facebook’s targeting ability
It’s no secret that Facebook is a massive data mine and boon for advertisers. We’ve all had ads follow us around the Internet, prompting us to buy the pair of shoes that we looked at once in the News Feed. One of the reasons Facebook is able to retarget consumers with ads is that it […]