NüPOINT’s Meredith Ford (L) with Tucson Ad Fed Board Member Adrienne Robertson. Award was for Cox Communications Tucson Connected campaign An important component to great marketing is a multi or cross-cultural approach. This involves recognizing the differences in cultures and reflecting those distinctions to more effectively and genuinely communicate with an audience. Cultural factors can […]
Read More… from What does it mean to be culturally competent? Changing the Narrative.