ViewPoint

Five Ways to Boost Engagement with Social Media

It can seem like social media is a one-way street: you post something, and others see it. But when your social media traffic is moving in only one direction, your business is too. Social media should be a two-way street.  Here are five types of social media posts that can get the two-way traffic moving. […]

Read More… from Five Ways to Boost Engagement with Social Media

NüPOINT Market Research Division

Did you know that NüPOINT can give you valuable information about your customers and your market? Since 1999, NüPOINT’s research division has served businesses in finding the information they need to help guide their marketing campaigns. From start to finish, NüPOINT is your one-stop shop in all aspects of the marketing process. NüPOINT Research Division […]

Read More… from NüPOINT Market Research Division

Colors and Your Brand

Most business owners aren’t color specialists. So it might be a surprise to some that the colors you use in your branding materials can have a real impact on your business success. Why? Because colors often convey emotional qualities that impact how consumers respond to a brand. Don’t believe us? Keep reading! Black  Black can […]

Read More… from Colors and Your Brand