If establishing your brand on social media is essential to business success in the 21st century, as many believe, then why are some businesses hesitant to engage in an ongoing social media program? For starters, some business owners (OK, boomer) don’t believe their customers use social media platforms. Others believe that only younger people use […]
Read More… from The Importance of Social Media for Businesses
It’s easy to get lost driving in an unfamiliar place. A navigation app helps, but only if it’s accurate. If you pick the wrong app, you’re still lost. Market research is similar: It tells you where you are. It suggests ways to get where you want to go. But it has to be accurate. Good […]
Read More… from Five Questions To Ask Before Buying Research Services
Federal and international regulations regarding websites are evolving rapidly. Overlooking these changes could cost you time, money, and reputation. At NüPOINT Marketing, we’re seeing two trends that threaten to impact any organization with a website. One of our clients has already been impacted. Some law firms are threatening to sue companies whose websites do not […]