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Advancing End-of-Life Care Options in Delaware Legislature: A Case Study

Introduction Compassion & Choices (C&C) is a national organization advocating for end-of-life care options that align with individuals’ personal values and beliefs. Their mission is to pass legislation in every state, including Delaware, to legalize medical aid in dying (MAID). This case study explores how C&C partnered with NüPOINT to bolster awareness and drive legislative […]

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What is Public Relations all about?

Have you ever watched television or scrolled social media and thought, “That’s just PR”? Public relations is sometimes derided as “spin” or “just PR.” But every company and organization is engaged in PR, and by and large, what public relations is all about isn’t disingenuous. So, what is public relations actually about? So many things: […]

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