Hillside Heating & Cooling | NüPOINT Marketing

NüPOINT is a marketing agency.

Case Study

Our home service company client wanted a series of commercials for local broadcast, theaters and YouTube™.

They wanted whimsy. How do you make a heating and air-conditioning service brand fun?

We played up what could be perceived as a weakness (their small size) and turned it into a strength.

NüPOINT was responsible for concept, script, videography, editing and producing the commercials.

NüPOINT was also responsible for rebranding Hillside years ago with what has become a very recognizable local brand in the industry.

The Result

A local brand with great name recognition and growing!

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