Our Outcome Driven, Award Winning, Work.

Community Satisfaction Surveys:

Since 2018, NüPOINT has conducted bi-annual surveys to gauge resident satisfaction on quality of life, municipal services, and local governance. Results informed the Town’s decision-making and ensured that development aligned with community preferences. These surveys were instrumental in the updates to the Town’s strategic plan, guiding key decisions by the Town Council.

Strategic Planning Facilitation:

In 2023, Town leadership was preparing to update the goals of its strategic plan, which was last revised in 2019. NüPOINT conducted a citizen survey focused on five key areas – Economic Expansion, Outreach, Infrastructure, Community Wellbeing, and Organizational Performance – which served as the baseline for future goals. Informed by the results of the survey, our team facilitated a strategic planning session at the Mayor and Council retreat to set specific goals for each area and resulting in a new five year strategic plan. NüPOINT’s design of the Town’s plan received a gold ADDY Award from the American Advertising Federation’s Tucson Chapter.

Election Consulting:

NüPOINT managed the Town’s first bond election, conducting community research to shape the bond package and gauge tolerance for a tax increase. Our agency then led a public education campaign to inform residents about general obligation bonds and the package’s seven projects.

NüPOINT’s work has empowered Sahuarita’s leadership to make informed, community-driven decisions, fostering trust and engagement while successfully navigating both strategic planning and public elections.